We all have that one drawer in the house where you dump the junk you need to save, but it might not have a particular home – the extra key to something (who knows what), an extra part from assembling a bookshelf, and maybe a roll of tape, if you’re lucky.
While the Internet does have its nooks and crannies of random stuff, floating without much of a home, the Internet does seem to be organized in a general sense. The key to it is figuring out what pockets of organization work well for your sensibilities.
Let's ignore the specific technical aspects of how the internet is organized, involving ISPs and POP and whatnot, and focus on content. Content exists in a multitude of visual formats – aggregators, wikis, blogs, threads, videos, applets and so on. Based on personal preference and/or specific content one format might be more appealing than another. Keep that mind when you are pushing content and who your intended audience might be.
A current challenge for most users is the ability to discern the quality and validity of any content they come across. Evaluation with a critical eye is a skill that will allow you properly evaluate the material you are absorbing. Materials that you are pushing out needs to be backed up if it is meant to handle scrutiny.
So while we might be out of hours in a day, we don’t have a shortage of digital devices. Now we layer our media intake; watching Duck Dynasty as we check Facebook and click through Reddit. Each of these drawers are organized, believe it or not. Finding the drawers that make the most sense to you is going to be where you’re drawing your information from. And as much specific preference as you may have for your resources, your customers and contacts are probably as varied. Explore as many facets as you can to find out where most people are spending most of the time. From there you can make the most of your engagement.



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