News - AUMA – The German Trade Fair Industry

2023-09-01 First glance at the 2024 trade fair year: Flagship trade fairs in quick succession in Germany

+++ Another 110 trade fairs to go before the end of 2023 +++ Audience becoming increasingly international +++ 2024 UFI Global Congress to be held in Germany Go to press info

2023-07-10 Following a strong half-year: A short summer break for Germany’s trade fair venues

Almost seven million trade fair visitors from January to June +++ Figures approaching pre-coronavirus levels +++ Annual publication, “AUMA Trends 2023/2024”, indicates further developments within the trade fair industry Go to press info

2023-02-21 German Trade fairs take off powerfully

Since January, more than 50 trade fairs have taken place in Germany, more than 60 are still planned until the end of March. Participants from abroad already at pre-Corona level. Go to press info

2022-12-01 German trade fairs recover

340 trade fairs planned in 2023 - only 280 trade fairs feasible in 2022 + Concerns over affordable energy dim outlook + Visitor numbers on the rise Go to press info

2022-08-02 Climate-neutral by 2040: German trade fair industry sets ambitious climate protection targets

+++ From 2023, sustainability will be part of all tenders, 100 percent green power by 2025 +++ Harting: "Trade fairs are part of the solution on the way to a climate-neutral economy“ +++ 450 million Euro in modernization investments planned in the coming years Go to press info

2022-06-02 Powerful Return of the German Trade Fair Industry

- 40 trade fairs in June, 200 during the remainder of the year - Philip Harting re-elected as chairman of the German trade fair industry - As of today, entry possible. Neither proof of vaccination nor recovery nor test necessary Go to press info

2021-06-30 German exhibition industry will start again at the end of June

After a standstill of almost eight months since the beginning of November 2020, trade fairs will take place again in Germany from the end of June 2021. A total of 148 trade fairs listed by AUMA are currently planned from September to December, 67 of which are of international or national importance. Go to press info

2021-01-20 Digital events: No permanent alternative for most exhibitors in Germany

Survey among members of three major German industry associations: Digital events currently have an important substitute function, but significantly less benefit than real trade fairs. Go to press info

2020-11-25 German companies lack business opportunities through trade fairs

Survey among members of 427 exhibiting companies from the mechanical engineering, electrical engineering and electronics, optics, photonics and medical technology industries: Three quarters of the companies surveyed intend to retain most of their trade fair participations over the next twelve months. Go to press info

2020-10-09 New start for the exhibition industry in Germany succeeded

Around 180,000 visitors documented the strong interest in the twelve exhibitions in the first month after the new start. Go to press info

2020-09-01 Trade fair participation in times of Covid-19 pandemic

AUMA makes recommendations on hygiene concepts and health protection for exhibitors at German trade fairs Go to press info

2020-08-11 Organisers set high standards for the health of trade fair participants at German trade fairs

Many German organisers are planning a re-start in autumn 2020 after the lockdown caused by the corona pandemic. The federal states have signalled a thumbs-up in many cases and have specified rules for hygiene and social distancing. Go to press info

2020-06-26 German exhibition centres: High quality standards for safe trade fairs

At the beginning of 2020, 2,8 million square meter of hall space was available at German trade fair venues of at least national importance. The modern and spacious grounds and the technical infrastructure offer very good conditions to meet the hygiene and distance rules and the requirements for the identification of the participants. Go to press info

2020-06-11 Elections to the AUMA Board of Directors

New members to the AUMA Board of Directors elected on 9 June 2020: Roland Bleinroth, Wolfram N. Diener, Hans-Günter Trockels and Hans Peter Wollseifer Go to press info

2020-06-11 Peter Ottmann new Deputy Chairman of AUMA

The Board of Directors of AUMA – Association of the German Trade Fair Industry has elected Peter Ottmann (53), Managing Director of NürnbergMesse GmbH, as 1st Deputy Chairman. Since 2011, Peter Ottmann alternates on the AUMA Board of Directors with his colleague Dr. Roland Fleck. Go to press info

2020-03-04 Trade fairs in Germany: Information on the effects of the corona virus

For a number of international trade fairs, the organisers have already decided, in consultation with the exhibiting industry, to postpone dates. AUMA provides updated information. Go to press info

2020-02-18 Trade fairs today: Exhibitors offer real experiences supported by virtual reality

AUMA MesseTrend 2020: Exhibitions continue to enjoy high levels of acceptance. Real experiences and virtual reality clearly complement each other at trade fairs. Go to press info

2020-01-27 Stable results for German exhibitions in 2019

Organisers plan slightly higher investment and employment in 2020. Of note is the continuing above-average interest from abroad despite protectionist tendencies and a greater number of international conflicts. Go to press info

2020-01-27 Jörn Holtmeier New Managing Director of AUMA

On 1 January 2020 Jörn Holtmeier (41) took over his new role as managing director of AUMA – the Association of the German Trade Fair Industry. Go to press info

2019-11-06 “Experience.Success.”: AUMA’s campaign for German trade fairs on world tour

The aim of the new campaign is to convince companies of the advantages of exhibiting – in particular in Germany, the leading international exhibition location. Go to press info

2019-09-12 Exhibition revenues worldwide: Seven of top 15 companies are from Germany

The study basing on reported revenues covers companies that solely operate as exhibition organisers, along with companies that operate exhibition venues, and companies active in both fields. Go to press info

2019-09-04 Review on the exhibition year 2018

AUMA publishes report of the German Trade Fair Industry. The brochure, the PDF version and statistics charts can be ordered or downloaded free of charge. Go to press info

2019-09-04 German exhibitions post further positive results

A cooling German economy and the rising threat of international trade conflicts had little effect on exhibitions in Germany in the first half of 2019. The number of exhibitors at the country’s 107 international and national fairs rose by an average of a good 1% over their respective preceding events. Go to press info

2019-08-20 FKM certificate for 191 German exhibitions in 2018

Quality data enables more reliable exhibition planning. FKM’s 2018 report can be ordered and downloaded. Go to press info

2019-07-15 Germany: leading trade fairs thanks to international visitors

Visitors from countries outside Europe account to 640,000 in 2018. This clearly underlines the role of the trade fair country Germany as a worldwide leading site for top international trade fairs. Go to press info

2019-07-15 German exhibitions 2018: More exhibitors from all continents

Big increases from Latin America and Eastern Europe. All told, there were around 118,000 foreign exhibitors at the 178 international and national exhibitions, 4.4% more than at the respective previous events. Go to press info

2019-06-21 Jörn Holtmeier to be AUMA’s CEO at start of 2020

The Board of Directors of AUMA – the Association of the German Trade Fair Industry – appointed Jörn Holtmeier (40) as the new CEO effective 1 January 2020. He will succeed Dr. Peter Neven (65). Go to press info

2019-06-20 Elections to the AUMA Board of Directors

New members: Oliver P. Kuhrt, CEO of Messe Essen GmbH, and Andreas Müller, Managing Director/Share Holder of Doepke Schaltgeräte GmbH based in Norden, who was nominated by ZVEI Germany‘s Electrical Industry. Go to press info

2019-05-27 German exhibitions advance again in 2018

Exhibitor and stand space figures increased once again. In particular, exhibitors and visitors from abroad continued to make strong use of Germany as an exhibition location. Go to press info

2019-05-08 German exhibition centres will invest more than one billion euros by 2023

In 2018, more than 400 million euros were invested in exhibition centres with greater than regional significance. The survey covered 25 exhibition centres which had held at least one exhibition classified by AUMA as national or international. Go to press info

2019-03-28 German exhibitors have an average of eight objectives at trade fairs

With more than 30 questions, the MesseTrend 2019 survey covers the number and development of companies’ appearances at exhibitions both in Germany and abroad. Go to press info

2019-03-13 German Exhibitors want to spend more on trade fairs

AUMA MesseTrend 2019 study includes results to questions about the general significance of exhibitions in the communications mix, the development in exhibition budgets and the aims of participations. Go to press info

2019-01-23 Exhibitions score points with networking and experiences

German exhibiting companies consider trade fairs to offer considerable advantages over digital instruments for their B2B communications. AUMA views survey results as evidence that companies recognise how exhibitions can distinguish them from competitors. Go to press info

2018-11-27 German organisers with strong exhibition portfolio abroad

German exhibition organisers are planning 324 foreign trade fairs in 37 countries next year. The brochure “German Trade Fair Quality Abroad 2019”, published by the Association of the German Trade Fair Industry (AUMA), provides an overview of these events organised by members of AUMA. Go to press info

2018-11-05 Trade Fairs Made in Germany: 2019 exhibition calendar appears in five languages

The brochure has now been published in German, English, French, Russian and Spanish. The “Trade Fairs Made in Germany 2019” calendar can be ordered from AUMA free of charge. Go to press info

2018-10-26 Germany’s trade fairs continue to flourish

Exhibitors from all around the world continue to demonstrate high levels of confidence in the effectiveness of attending German trade fairs: In the first half of 2018, international and domestic trade fairs registered roughly 2% more exhibitors and 1% more stand space than their respective events in previous years. Go to press info

2018-09-26 Exhibition revenues worldwide

German exhibition companies are well represented among the leading businesses of the industry worldwide. Based on 2017 revenues, five companies from Germany rank among the top 10. This is a result of a study completed in August 2018 by the Association of the German Trade Fair Industry (AUMA). It includes exhibition organisers, exhibition hall operators, and companies that work in both sectors. Go to press info

2018-09-10 AUMA has relaunched website basically

The main content of the website comprises trade fair dates and information for exhibitors – the AUMA trade fair database is clearly visible in the central area directly on the homepage. Go to press info

2018-08-27 At German trade fairs, 30% more foreign visitors than 10 years ago

Chinese interest in German trade fairs has increased considerably more on the purchasing side than on the exhibiting side. Go to press info

2018-08-02 China, Italy and France TOP 3 exhibiting countries at German trade fairs

In 2017, almost all regions in the world contributed to the growth in the number of exhibitors presenting their products at trade fairs in Germany. Go to press info

2018-08-02 Exhibitors invest half their budgets in stand construction and stand rental

Companies from all around the world make considerable investments to participate in trade fairs in Germany. Ifo study on expenditures by exhibitors and visitors at German trade fairs. Go to press info

2018-07-10 Key data for 178 German exhibitions in the FKM Report 2017

The FKM – Society for Voluntary Control of Fair and Exhibition Statistics – is an important source of certified exhibition data. Go to press info

2018-06-11 German trade fairs in 2017: 6 % more international exhibitors

German exhibitions attract a greater than average number of participants from abroad. The number of international exhibitors rose by more than 6%, and the number of international visitors by more than 4%. Go to press info

2018-04-16 German exhibition venues invest in modernisation

At the beginning of this year, Germany’s exhibition venues had a total capacity of 2,835,922 m² hall space, or 1.4% more than the year before. In 2017, they invested a good 330 million euros in their exhibition and conference capacities, especially in expanding and modernising halls, redesigning and reshaping entryways, and modernising the thermal, fire protection and event tech systems. Go to press info

2018-02-07 In Germany, exports start at domestic fairs

AUMA MesseTrend 2018: Most German exhibitors consider domestic trade fairs important for their export business Go to press info

2018-01-24 German trade fairs 2017: More exhibitors and stand space

Trade fairs in Germany enjoy great popularity among exhibitors and visitors from around the world. Growth drivers on the exhibitor side, as in recent years, were participations from abroad. Go to press info

2018-01-10 Exhibitors to invest more in the quality of trade fair appearances

AUMA MesseTrend 2018 survey: Companies that seek to spend more money on trade fairs will invest primarily in the quality of their presentations, especially in their stand size and construction. Go to press info

2017-10-06 Key figures for about 2,600 exhibitions in Europe

Exhibitor and visitor figures for 2,590 exhibitions in Europe are contained in the brochure entitled “Euro Fair Statistics 2016” now published by UFI, The Global Association of the Exhibition Industry. Go to press info

2017-09-20 Positive mood in the economy boosts strong first half-year for German trade fairs

The reason for the positive results in exhibitor and visitor participation in the first half-year of 2017 was, first, the strong consumer and investment climate in Germany. Another factor is the widespread confidence in the German economy regarding the effectiveness of trade fairs as an instrument. Go to press info

2017-09-12 AUMA publishes „German Trade Fair Industry Review 2016“

The review details developments in the trade fair industry in 2016 and provides an outlook for the future. The chapter “Exhibitions abroad“ examines the market situation around the world. Go to press info

2017-09-04 Trade fairs in Germany in 2016: More than 3 million foreign visitors for the first time

The spectrum of foreign visitors is by no means limited to Europe. Around 740,000 people, or 23% of all foreign visitors, came from countries outside Europe. Go to press info

2017-07-24 Certified data for exhibition planning

The Chairman of FKM – Society for Voluntary Control of Fair and Exhibition Statistics, Klaus Dittrich, explained: “FKM data allow exhibitors and visitors to clearly identify how relevant an exhibition really is for them; above all, exhibitors can assess whether they will encounter their target group”. Go to press info

2017-07-10 More exhibitors from the Middle East and Africa at German trade fairs

In 2016, there were significantly more exhibitors from Africa, the Middle East and Latin America at German trade fairs than in previous years. Growth drivers in the international participation numbers, however, also, remain China as well as South, East and Central Asia. Go to press info

2017-06-15 ExpertsForum highlighted the theme of science at trade fairs

How can the contacts between research institutions and companies at trade fairs be fostered more effectively and what role does the exhibition organiser have in that? This question was the focus of the ExpertsForum "Trade Shows as Innovation Hubs – Science to Business" Go to press info

2017-06-14 German trade fair organisers post record sales in 2016

Trade fair developments in Germany have not been significantly impaired by the more difficult foreign trade conditions. The 186 exhibitions held in 2016 again showed slight growth over their respective preceding events – despite uncertainties due to the upcoming Brexit as well as protectionist tendencies in major foreign markets. Go to press info

2017-06-13 German exhibition centers invest in quality

An AUMA survey in 2017 showed that exhibition centers of regional significance have a total hall floor space of 381,815 m², which means that Germany currently has nearly 3.2 million m² of hall space available for exhibitions. Go to press info

2017-04-21 Global Exhibitions Day on 7th June 2017

The Association of the German Trade Fair Industry (AUMA) is planning to hold an expert forum entitled “Trade Shows as Innovation Hubs – Science to Business” at the Technical University Berlin. Go to press info

2017-01-31 Exhibitions in Germany: Strong programme in 2016 fuels record numbers

International and national exhibitions in Germany posted exceptionally good overall results in 2016: the year’s 186 fairs registered around 191,000 exhibitors who booked more than 7.5 million square metres of stand space. Go to press info

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