WALDRICH COBURG has filled the newly created post of Managing Director Sales.  Falk Herkner takes over this position and will start his work with effect of August 14, 2017. He is responsible for the sales of project- and standard machines, service business and application engineering. The creation of an own division in the management is part of the current reorganization of the company. Aim is to enhance the sales and marketing business to better comply with the requirements of the market.

With Falk Herkner we extend our management team by a highly qualified member. He is machine tool engineer with almost 20 years’ experience in the machine tool industry, working with the companies HURON, EMAG and EMCO. During the last 10 years he was in leading positions.  The new managing director is 47 years old, married and is father of a 24 year old daughter. Mr. Herkner is a passionate endurance athlete where he is able to proof his high motivation, endurance and determination also outside of work. 

Hubert Becker, CEO, is very satisfied with the progress of the current measures and also with the new Managing Director: ‘WALDRICH COBURG is well on track with the reorganization and achieves good results. I am sure that Falk Herkner is precisely the right person for the new position. He is an outstanding leader for a challenging position and also a passionate salesman with a lot of experience in the sales of machines for our future markets, aside our core business for project machines.

Falk Herkner is looking forward to his new tasks: ‘I like to work with people and the machine tools business is my passion. WALDRICH COBURG has a good world-wide reputation and a wide customer base on all continents. I am glad to support WALDRICH COBUG in the reorganization process. What I find exciting is to take over the overall responsibility for the world-wide sales and service business. I will bring in my sales experience of many years and this with my entire personal commitment. ‘

Uwe Herold, CFO, about the strengthening of the management: ‘the division Sales and Marketing will be enormously important for the future development of WALDRICH COBURG. Falk Herkner fits perfectly in our team. We are looking forward to building together the future of our company.’