Make Anything
How performance-based design and AI close the gap between design, simulation, and the physical world
· At EMO 2025 in Hanover, Germany (September 22-26), Autodesk presents new perspectives on production, highlighting innovative approaches that combine design, make, and operate cycles into a seamless digital thread to enable more efficient manufacturing and smarter products.
· In the opening keynote on the EMO Innovation Stage (September 22, 12:00-12:45 PM, Hall 12, Stand A60), Autodesk’s Vice President of Design & Manufacturing, Stephen Hooper, demonstrates how artificial intelligence enables industrial machinery and engineering companies to automate their production workflows with greater efficacy
· At the Autodesk booth (Hall 6, Stand A46), experts from Autodesk Research will engage visitors with a large-scale flying vehicle exhibit and live product demonstrations of Autodesk Fusion, the industry cloud for manufacturing.
Large-Scale Exhibit: An Aerial Vehicle Concept Brings Performance-Aided Design to Life
At EMO 2025, Autodesk aims to inspire visitors to design, engineer and make anything. At the Autodesk booth in Hall 6, Stand A46, Autodesk Research presents a large-scale unmanned aerial vehicle (UAV) exhibit that brings the concept of performance-aided design to life. Flying vehicles equipped with advanced sensors capture a critical performance data, which is then fed into cloud-based digital twins. These digital twins continuously evolve, providing insights that inform subsequent design iterations. By tackling the complexities of flying vehicle design, Autodesk Research at EMO effectively demonstrates how performance-aided design research excels in solving some of the most challenging engineering problems and set a new standard in the industry.
Bridging the Digital and Physical Worlds in Product Design
A big challenge in product design are costly performance errors in real-world tests. Autodesk Research is addressing this by pioneering a product design process that integrates sensor-collected performance data of existing products into new designs. By incorporating performance data into cloud-based digital twin workflows, this process helps automate product design iterations, integrating real-world users’ operational data, setting the stage for a performance-aided design approach that bridges the gap between design and performance, creating more responsive, adaptive products. The growing duality of digital and physical representations of these living products, powered by computation, sensing, and actuation, will ultimately blur the difference between them.
“At Autodesk, we recognize the critical importance of aligning virtual product designs with real-world performance,", says Stephen Hooper, Vice President of Design & Manufacturing at Autodesk. “Integrating sensor-collected performance data into our design workflows revolutionizes how we predict and enhance product behavior. This synergy of digital twin technology with operational insights enables us to create more adaptive, intelligent products that excel in real-world conditions, driving innovation and efficiency in the manufacturing industry.”
Opening Keynote: Leveraging AI for Industrial Machinery and Engineering
The trade fair kicks off on Monday, September 22 with an opening keynote by Stephen Hooper on the EMO Innovation Stage (Sep 22, 12-12.45pm, Hall 12, Stand A60). In his talk and a subsequent fireside chat, Stephen Hooper outlines how companies in industrial machinery and engineering can digitize and automate their production workflows effectively, utilizing artificial intelligence.
Engage with Experts on Autodesk Fusion
Visitors who stop by the “Ask the Experts” zone in the Autodesk booth are encouraged to ask all questions about Autodesk Fusion to the experts, and discover how the Autodesk Design and Make Platform is empowering manufacturers to digitally transform their workflows to create more innovative and better-performance products with increased operational efficiency. The team will have customer advocates from every domain ready to dive their issues, document their feedback and share tips and tricks.
Join Autodesk at EMO 2025
At the Autodesk Booth in Hall 6, Stand A46 | September 22-26 | Hanover, Germany
EMO is the world's leading trade fair for production and manufacturing technology, occupying over 235,000 square meters across 15 halls. Discover how the Autodesk Design and Make Platform is empowering manufacturers to digitally transform their workflows to create more innovative and better-performance products with increased operational efficiency. Autodesk Fusion connects capabilities, data, and processes across the entire product development lifecycle with powerful CAD, CAM, CAE, PLM, and MES capabilities. See how advanced Autodesk AI can help analyze, automate, and augment your manufacturing processes. Learn more: https://www.autodesk.com/campaigns/emo-2025.
About Autodesk
The world's designers, engineers, builders, and creators trust Autodesk to help them design and make anything. From the buildings we live and work in, to the cars we drive and the bridges we drive over. From the products we use and rely on, to the movies and games that inspire us. Autodesk's Design and Make Platform unlocks the power of data to accelerate insights and automate processes, empowering our customers with the technology to create the world around us and deliver better outcomes for their business and the planet. For more information, visit autodesk.com or follow @autodesk. #MakeAnything
Press Contact:
Felix Koglin
Communications Manager, DACH at Autodesk